AI Essentials 8-Week Program
Led By Our Chief AI Officer
Learn to Lead with AI Essentials
AI Essentials is an 8-week online program designed to help you harness the power of AI in your work. Built for professionals at every level, this program is practical, interactive, and focused on results. Learn how the AI Officer Mindset makes you the go-to specialist in your department
For only $99 intro rate + $25 a month you get direct coaching from AI experts, weekly online events, and access to micro-sessions that fit your schedule.
"Despite $30–40 billion enterprise investment into GenAI, 95% of organizations are getting ZERO return.
Just 5% extract measurable value." - MIT, State of AI in Business 2025 Report
Why Now?
Artificial Intelligence is no longer optional. It is the new baseline for performance.
Most companies stall in silos. AI Essentials builds the skills, discipline, and tools your workforce needs to integrate AI into daily operations.
By training internal AI Specialists, you create tech-forward departments while avoiding fragmented, unreliable adoption.
Why Choose AI Essentials?
Practical and action-oriented
Learn what actually works in business.
Direct access to experts
Weekly coaching from seasoned AI practitioners.
Community of learners
Connect with peers on the same journey.
Affordable learning
A full 8-week program for just $150.
Meet Our Chief AI Officer
Workshop Co-Host | Co-Founder AI Officer Institute
Dave Hajdu
Dave helps founders clarify and scale their brands with AI. From his early days as a Microsoft data analyst to co-founding TINYpulse (acquired by WebMD), he’s built AI-driven systems for branding, engagement, and storytelling.
He’s also:
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Built apps for Microsoft, MTV, and USTA
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Led Employee Engagement Initiatives for Lululemon, Sands Casino, Fidelity Investments and more.
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Serves as the Southeast Asia Area Director for the Entrepreneur's Organization, guiding 700+ founders
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Trained directly under Mark Roberge, author of The Sales Acceleration Formula
He’s helped build powerful brand systems for bold founders and ventures like InvestMigrate, PHO24, Rich Pham, Angi Hurt, and Kim Liddell, each one a story of strategic personal branding at scale.
AI Essentials Program: 8 Weeks of Hands-on Learning
Week 1: Enter the AI Officer
Understand what AI really is and why AI Officers are becoming the new power players in business.
Week 2: Data Discipline
Learn how to feed AI the right data so you get accurate, reliable results.
Week 3: Power Prompts
Master the art of prompting to automate tasks and generate powerful insights.
Week 4: AI Content Creation
Discover how to create blogs, presentations, and videos with AI support.
Week 5: Digital Twin and Voice Models
Explore how to build your own AI-powered assistant that understands your style.
Week 6: Agents and Automation
Learn how AI agents can take on complex workflows and free up your time.
Week 7: Tools and Integration
Get hands-on with the best AI tools and learn how to integrate them into your daily work.
Week 8: Capstone Implementation
Put it all together with a project that applies your new AI skills to a real business challenge.
"I am very grateful to Dave Hajdu, who spoke to graduate students in our international business and public policy program during our visit to Vietnam about Negotiations and AI. He was extremely knowledgeable and engaging. Real-world experiences complemented our class discussions perfectly."
Dr. Brooks Holtom
Professor of Management, Georgetown